The present paper is the second in a series of policy papers elaborated jointly by the member organizations of the Inter-agency Coordination Group against Trafficking in Persons1. Its purpose is to provide guidance to organizations and practitioners by mapping out the dimensions of this demand as it relates specifically to trafficking in persons for labour exploitation, as well as highlighting strategies that can be used to address this aspect of the problem. The paper proceeds to identify concrete steps that can be taken by different actors to effectively reduce this demand.